Board of Directors

Jack Ross

Chairman/CEO [-]

Serial entrepreneur, investor and Director with 25+ years of experience in senior level roles in CPG companies. Over his tenure, Jack has developed a broad and diverse network of retail contacts at senior management levels across North America. He brings with him a wealth of knowledge from leading Start-ups to public companies and adds corporate governance experience from both Public and Private sectors.

Paul Sorelle

Director [-]

Mr. Paul SoRelle, age 58, is a member of the Company’s Board of Directors to hold such position until the Company’s next annual meeting of its’ stockholders or until his successor(s) are duly elected and qualified. Since November 1999, Mr. SoRelle has been the CEO and Managing Partner of Pioneer Press of Greeley, Inc., a commercial offset printing company. Prior to joining Pioneer Press, Mr. SoRelle worked in the gaming business as well as the retail gasoline and convenience store business.

Stephen Fryer

Director [-]

Mr. Stephen Fryer, age 76, as a member of the Company’s Board of Directors, to hold such position until the Company’s next annual meeting of its’ stockholders or until his successor(s) are duly elected and qualified. Since April 2003, Mr. Fryer has been the CEO and Managing Partner of SC Capital Partners, Inc., a private micro-market investment banking and private equity intermediary. Prior to joining SC Capital Partners, Inc., Mr. Fryer was a consulting investment banker with Grant Bettingen, Inc., a broker-dealer based in California, from January 2001 to March 2003. From May 1989 to August 1997, Mr. Fryer was the Principal and Managing Director of Ventana International, Ltd., a venture capital and private investment banking firm with operations and investors in the United States, Latin America, Europe and Asia. Mr. Fryer earned a B.S. in Mechanical Engineering, with a minor in Economics, from the University of Southern California.
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